It’s a well-known adage that breakfast is the most important meal of the day, and that breakfast consumers are leaner, have lower cholesterol levels, and higher intakes of fiber, vitamins and minerals compared with people who do not consume breakfast. This is especially true about those people who make the correct breakfast choice.

Cereals are essentially based on natural grains – wheat, maize, rice, barley, oats and rye. Made from either flour or whole grains, they contain all of the basic nutrients that we need to start the day: carbohydrates, protein, fat, minerals, vitamins and fibre.

The first meal of the day is the most important because it supplies the body and brain with the necessary nutrients after a night’s sleep. Eating a healthy cereal breakfast is beneficial for both the body and the mind in a number of ways:

People who eat cereals consume more essential nutrients like carbohydrates, protein, fat, minerals, vitamins and fibre, which are necessary for a fit body and a healthy lifestyle. Eating cereals contribute to cognitive performance – it improves concentration and fuels physical activity.

Harvest Crunch Oats and Muesli are ready to eat breakfast cereals that are enriched with value-added ingredients like almonds, raisins and honey. These are perfect options for starting the day as they offer the nutrients for a complete power breakfast. Medical research has indicated that a person’s diet is closely linked with heart disease. A diet with high on dietary fibres and low in total fats, saturated fats and cholesterol, reduces the risk of heart disease.